Solutions · International education
When a family asks AI where to study, be in the answer
For cross-border education, the first question is no longer typed into Google — it's asked of an AI, in the family's own language. Besaid gets you into that answer: we do the work end to end to make AI name and recommend you, and prove every result with the AI's own words.
01Who it's for
Three kinds of institution, one shifting first question
International education isn't one vertical among many for us — it's the vertical Besaid was built in. It's where we chose to prove the method first, in the languages and engines your applicants actually use.
Study-abroad agencies
You compete for families who now vet agencies by asking an AI first. If the answer names your rivals and not you, the shortlist is set before your counselor ever picks up the phone.
Pathway & foundation providers
Your progression routes, partner universities and entry requirements are exactly the facts an AI loves to summarize — and exactly the facts it most often gets wrong or lets go stale.
Cross-border institutions
Universities and schools recruiting internationally live in several engine worlds at once. Being strong on ChatGPT in English says nothing about how you look on the engines your applicants grew up with.
02What we solve
The six ways AI quietly costs you applicants
A student asks in their own language, and you're not in the answer
Prospective students and parents increasingly ask in their home language — on engines like DeepSeek or Qwen — which agencies or programs to trust. Search-era strength does not carry over.
We measure how you show up where applicants actually ask — DeepSeek, Qwen and more — then get your programs into those answers, in the family's own language.
The AI describes your program with the wrong facts
Outdated partner lists, wrong entry requirements, a progression route that no longer exists — stated with total confidence and quietly steering applicants wrong.
We catch the errors with proof, publish the correct, current facts where AI actually reads them, and keep checking until the wrong version disappears from the answers.
Aggregators and forums speak louder than you do
Ranking sites, Reddit, Zhihu and Xiaohongshu threads get cited while your own site is absent — so the AI tells your story in someone else's words.
We show which sources feed the answer, and turn 'who the AI cites' into a concrete plan to make your owned pages the cleanest source to quote.
You can't prove the work to a board or a partner
Marketing spend on 'AI visibility' is easy to doubt when the deliverable is a slide with a bigger number and no way to check it.
Every number traces back to the AI's exact words, before and after — a tamper-proof evidence pack your board, partner universities and procurement can verify for themselves.
Your competitors are named first — or you're last
Being mentioned isn't enough if you're buried at the bottom of a list of five, where few readers ever reach.
We track share of voice and position per engine, so you can watch yourself climb the answer, not just appear in it.
You need to be visible before the application window
Education decisions run on a cycle. By the time you notice you're invisible in peak season, the intake is decided.
We watch year-round, so you spot the slide early and fix it before application season — not after the intake is already decided.
The international-education difference
Your audience lives in two engine worlds
Opens the engine they grew up with, asks in their own language, and reads an answer grounded in sources you may never have thought to measure.
Opens ChatGPT in English, asks the same question, and gets a different answer built from a different web entirely.
These are not two views of one market — they are two markets. Most tools only ever see the English half. We work in both worlds for you, with people who understand each engine — and show you your brand exactly as a student in Shanghai and a parent in London each see it.
03The questions we watch
We track the whole funnel, in the words applicants use
Representative questions across the decision journey — the ones that actually decide who gets shortlisted, like 'which agency should I trust' or 'best foundation programs', not just searches for your own name.
“Is it worth using an agency to study abroad, or should I apply myself?”
“Best UK foundation programs for international students?”
“Is [Agency A] or [Agency B] more reliable for US applications?”
“Which pathway leads to the best universities for engineering?”
“Any complaints or scam reports about [Program]?”
“What's the visa success rate through [Provider]?”
04What you get
Measured, proven, and delivered
- (01)The optimization work done for you, end to end — content, pages, and the third-party sources AI reads, not just a to-do list handed back to your team
- (02)A baseline diagnostic across engines and languages to start, so you know exactly where you stand
- (03)Month-by-month reporting you can put in front of leadership — how often AI recommends you, how you rank against rival programs, and how your brand is described
- (04)An evidence packet — the AI's exact words before and after, with the number of answers behind every figure — that your board, a partner university or a client's procurement team can verify for themselves
05How we work together
You don't build anything. We run it end to end.
Managed GEO is a service, not a login. A dedicated bilingual team does the work across both engine worlds; your own team's job is to tell us what's true about your programs, and to read the reports.
Start with a free diagnostic
Give us your brand and one website. We sample where you stand across engines and languages, then walk you through the real answers — no commitment, nothing to install.
We agree a scope and get to work
Which brands and programs, which engines, which markets, and how often we report. Then we deliver the optimization ourselves — you approve the facts, we do the rest.
Read the results on a set cadence
A baseline first, then regular before-and-after reports your leadership can read. We're honest about timing: your own pages can move within weeks; earning into the sources AI trusts takes longer.
Pricing is scoped to that plan, not sold by the seat. See how pricing works →
See how AI answers your category — today
Give us your brand and one website. We run a real diagnostic across the major AI engines and send back the answers, not just a score.
Request your free diagnostic